Company ended its beef jerky sponsorship deal with Ben Roethlisberger
A Pittsburgh company that markets food products endorsed by local sports stars has ended its beef jerky sponsorship deal with Steelers quarterback Ben Roethlisberger.
PLB Sports president Ty Ballou says Roethlisberger is “falling short” of the company’s standards after a Georgia prosecutor announced Monday he will not prosecute the quarterback over sexual assault allegations.
The company said in a statement on Tuesday that facts presented at the prosecutor’s news conference led to the decision.
The company sold “Big Ben’s Beef Jerky” in bags depicting the quarterback at Pittsburgh area Giant Eagle supermarkets and GetGo convenience stores.
The same company markets a breakfast cereal endorsed by Steelers receiver Hines Ward and Pittsburgh Penguins forward Max Talbot.
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April 20, 2010 3:39:02 pm
People with conscience have to feel the same, since I’m a woman I fell really disappointed with the fact that these guys can do whatever they wants just because they are famous stars, and I’m not only talking about football players…
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I am aware that the Steelers and the National football league are only able to do so much to be able to punish Big Ben since he was never arrested or even convicted with these kinds of assaults. That doesn’t imply I’ve got to be pleased. Is it just me personally, or is anyone else asking yourself why there has been little coverage regarding the off duty police officers that are helping this guy get these young women to presumably attack then covering it up. I understand that he is a big time NFL star, however aren’t police officers purported to protect in addition to serve. Or should their promise only count in their jurisdiction and while they are working?